The Norfolk Women’s Marketing Awards were created in 2023 to mark the second anniversary of Norfolk Women’s Marketing Network CIC. One of the network’s primary values is empowerment, which we aim to promote by celebrating the talent in our wonderful community.

There are 7 award categories that span every seniority, industry, and story – if you’re a Norfolk-based, femme marketer, then these awards are for you. Each category has its own remit, conditions, and judging criteria – please read each description carefully and nominate for as many awards as you see fit. 

Important things to note

  • Nominees must have a connection to Norfolk – either living or working in Norfolk. We will ask for the nominee’s link to Norfolk in the application form.
  • Nominations must reference recent achievements (past 12-18 months).
  • Anyone can nominate, but entries for certain categories may have more weight if coming from others.
  • Nominees won’t be informed who has nominated them, unless we cannot reach the nominee and need you to be a messenger, for whatever reason.
  • There is no limit to how many people you nominate so please encourage your teams to do so.

How to enter:

The entry form is in 4 stages.

1. Stage One: Your relationship to the nominee

Before we begin focussing on the nominee, this section is designed to give us all the information we need about you, the nominator.

2. Stage Two: About the nominee
This section is designed to give us all the information we need about the nominee.

3. Stage Three: Suitability for award
This is your only opportunity to share with us everything we need to know about the nominee. Supply any and all information that you feel would help to convince the judges that the nominee deserves to win this award.

4. Stage Four: Save the date
Details of the award ceremony to ensure you can join us on the night.

Judging criteria:

The judges will be presented with the shortlist of nominees and will mark each nomination out of 25.

There are 3 key questions in stage 3 of the nomination form, each of these hold equal weighting and will be marked out of 7 points.

Each nomination form offers the chance to add testimonials or additional evidence – there are 4 extra points that can awarded for these, based on the individual judge’s discretion.

For the 'convincing summary' questions

1 Little effort has been made to showcase the nominee.
2 Mid-way between 1 and 3.
3 The summary is clear but not properly linked to the category brief.
4 Mid-way between 3 and 5.
5 The summary is clear and relates to the category brief, but is not ‘convincing’.
6 Mid-way between 5 and 7.
7 The summary is convincing and clearly argues why the nominee is a contender for the relevant category.
For the example-based questions

1 The question has not properly been answered – there are elements left unaddressed or there is little relevance to the category brief.
2 Mid-way between 1 and 3.
3 Vague examples have been given, but there is little detail and no evidence.
4 Mid-way between 3 and 5.
5 Strong, detailed examples have been given, but not evidenced.
6 Mid-way between 5 and 7.
7 There are strong, evidenced examples that fully answer the question. It is clear how these examples relate to the category brief.
For the impact-based questions

By impact, we’re keen to hear how this indivisul has had an effect or influence on others – what have they done, who has it impacted, how have they been impacted?

 

1 The impact has not been made clear.
2 Mid-way between 1 and 3.
3 The impact has been explained in a vague manner, but there is little detail and no evidence.
4 Mid-way between 3 and 5.
5 The impact has been explained clearly, but not evidenced.
6 Mid-way between 5 and 7.
7 The impact has been explained clearly with evidence that fully answers the question. It is evident how these examples relate to the category brief.
For the 'noteworthy story' questions

1 A vague story has been explained but it’s unclear how it links to the category brief.
2 Mid-way between 1 and 3.
3 A story has been explained that links to the category brief.
4 Mid-way between 3 and 5.
5 A story has been explained that clearly demonstrates that the nominee stands out from the crowd.
6 Mid-way between 5 and 7.
7 An impressive story has been explained in a compelling way that clearly demonstrates that the nominee stands out from the crowd.

What does ‘evidence’ mean?

Firstly, don’t panic – you don’t necessarily need statistics or photographic evidence to provide evidence for the claims in your nomination. (Although these are both good forms of evidence if you have them!).

‘Evidenced’ for us means that you have properly explained your claim.

So, rather than saying “Emily is a brilliant leader.“, you could instead say “Emily is a brilliant leader because she takes the time to tailor her approach to every person in her team. She started running team surveys in 2018 to discover more about the individuals and their management preferences.“

Good Luck!

If you have any questions please contact grace@nwmnetwork.co.uk